ListLoco Amazon DE Checker Rules Reference
This is not an official Amazon policy page. It documents the current ListLoco checker rules used by the free tool and API.
Source: derived from the ListLoco rules module · Last reviewed: 2026-06
Restricted Terms (22 terms currently flagged by ListLoco)
The following 22 terms are common risky terms that can help catch issues before you upload to Amazon.de. The ListLoco checker matches them case-insensitively in your listing title and description. This reference documents the current state of the ListLoco rules module — it does not represent every term that Amazon restricts.
| Term | Category | Language / Notes |
|---|---|---|
| bestseller | Superlative / Ranking | EN+DE — ranking claim |
| nummer 1 | Superlative / Ranking | DE — number-one claim |
| nr. 1 | Superlative / Ranking | DE — number-one abbreviation |
| beste | Superlative / Ranking | DE — best (feminine form) |
| bester | Superlative / Ranking | DE — best (masculine form) |
| perfekt | Superlative / Ranking | DE — perfect |
| best | Superlative / Ranking | EN — best |
| garantiert | Absolute Claim | DE — absolute assurance claim |
| guaranteed | Absolute Claim | EN — absolute assurance claim |
| 100% | Absolute Claim | Unsubstantiated absolute-percentage claim |
| wundermittel | Health / Medical | DE — wonder remedy |
| heilung | Health / Medical | DE — healing (noun) |
| heilt | Health / Medical | DE — heals (verb) |
| antibakteriell | Health / Medical | DE — antibacterial |
| antiviral | Health / Medical | DE/EN — antiviral |
| krebs | Health / Medical | DE — cancer (disease reference) |
| gewichtsverlust | Health / Medical | DE — weight loss |
| rezeptfrei | Health / Medical | DE — non-prescription / OTC |
| cure | Health / Medical | EN — cure (health-efficacy claim) |
| miracle | Health / Medical | EN — miracle (health-efficacy claim) |
| fda | Regulatory Reference | US regulatory authority reference |
| ce-zertifiziert garantiert | Regulatory Reference | DE — CE certification + absolute claim phrase |
Check your listing against these terms instantly with the free Amazon DE Listing Checker — no sign-up required, runs in your browser.
Title Character Limit
The ListLoco checker applies a limit of 200 characters for Amazon Germany (de-DE) listing titles. Titles exceeding 200 characters are flagged as a title-length violation.
This reflects the commonly applied cap for most Amazon DE product categories. Category-specific limits may differ — verify against your category style guide in Amazon Seller Central.
Required Listing Attributes (5)
A listing must carry the following 5 structured attributes to pass the ListLoco required-attributes gate:
- brand — the product's brand name
- material — primary material composition
- size — dimensions or size specification
- color — primary color
- quantity — units included in the listing
These core structured attributes help make a listing searchable and discoverable on Amazon.de. A missing attribute triggers a required-attributes violation in the ListLoco API response.
Source and Methodology
These rules are derived from the ListLoco rules module (src/rules/amazon-de.js),
a frozen data object that is the single source of truth for the
free checker tool
and the ListLoco localization API.
The initial values are based on industry-standard estimates aligned with
Amazon Germany's published style guidelines.
This page documents the current state of that module. It is not an official Amazon policy page and may not reflect every term restricted on Amazon.de. Always cross-reference with Amazon Seller Central for your specific category.
Frequently Asked Questions
What terms does the ListLoco checker flag for Amazon Germany listings?
The ListLoco Amazon DE checker currently flags 22 terms: superlatives and ranking claims (bestseller, beste, bester, best, nummer 1, nr. 1, perfekt), absolute claims (garantiert, guaranteed, 100%), health and medical terms (wundermittel, heilung, heilt, antibakteriell, antiviral, krebs, gewichtsverlust, rezeptfrei, cure, miracle), and regulatory references (fda, ce-zertifiziert garantiert). These are terms currently flagged by ListLoco — this reference does not represent every term restricted on Amazon.de.
What is the title character limit for Amazon Germany listings?
The ListLoco checker applies a 200-character title limit for Amazon Germany (de-DE) listings. Titles longer than 200 characters are flagged as a violation. This limit reflects the commonly applied cap for most Amazon DE product categories.
Which attributes are required for a compliant Amazon DE listing?
The ListLoco checker verifies that 5 structured attributes are present: brand, material, size, color, and quantity. These are the core attributes Amazon expects for general and apparel categories to make a listing searchable and discoverable on Amazon.de.
How are the ListLoco checker rules derived?
The rules are derived from the ListLoco rules module, which stores the checker's initial defaults as a frozen data object. The values are based on industry-standard estimates aligned with Amazon DE's published style guidelines. This page documents the current state of that module — it is not an official Amazon policy page.
Check your listing now
Use the free tool to scan listing copy against these terms instantly, or use the ListLoco API to automate compliance as part of your localization pipeline.
Try ListLoco on RapidAPI Free Amazon DE Listing Checker API Code ExamplesRelated Resources
- Amazon DE Banned Keywords: Why German Listings Are Blocked and How to Detect Restricted Terms — narrative guide explaining why these terms cause listing issues and how machine translation introduces them
- Fix Amazon DE Suppressed Listings — walkthrough for diagnosing and resolving Amazon.de compliance violations
- Amazon DE Listing Localization Guide Hub — full index of compliance guides, tools, and API examples